Boardertown

"Boardertown is East Auckland's premier snowboard, skateboard and wakeboard retailer. Through a strong consumer focus, Boardertown has developed into a leading supplier of all major snow, skate and wake brands and there associated products. Focused on impacting the community, Boardertown is involved in a wide range of activities including event organisation, community activities and working with local schools

This strong consumer orientation and social conscience will lead Boardertown to be a sustainable, profitable organisation.

Boardertown commenced trading on 10th July 2004 with a very basic fit out and limited stock in the Centrepoint Mall, just off the main st in Howick. It has slowly built up its stock levels, credibitly and customer base. The company has been through four major break-ins as well as countless difficulties with a mall that is now in desperate need for redevlopment.

With Boardertown continuing to grow and the Centrepoint mall continue to deterioate the company began a search for new premises. After much debate and forward thinking the company decided on Botany Town Centre as the position with the most potential for the company to continue its expansion. A lease was signed for 160sqm space in October 2006 and the company is now only weeks away from this next step becoming reality.

We, at Boardertown, are very excited with this move and opportunity to continue to grow and develop our dream. So we are all so looking forward to seeing you in the shop."