givealittle has launched a brilliant new initiative to recognise and reward someone who is in need of a helping hand as the recession bites in New Zealand.
The Wellington based social enterprise is giving away up to $10,000 to the friend in need, a family, a local school, favourite charity or community organisation that attracts the most ‘givers’ via its website.
‘Givealittle wants to know who you would like to give to, what you want to give and why it is deserved,’ says CEO Nathalie Hofsteede. ‘We have received a request from a woman wanting to replace stolen items from her elderly parents’ home, two parents wanting to shout their disabled child’s caregiver a trip home to Australia as thanks for years of hard work. It’s all wonderful stuff.’
Givealittle.co.nz will shortlist 10 submissions to become Givealittle Friends in Need projects and give the finalists advice about how to use the power of the web to reach a wider audience. Each page will have one month to gather a crowd of givers. The page with the largest number of givers (but not necessarily the most raised) will be given $1 for every giver up to a maximum of $10,000.
It’s about encouraging a crowd of people to give just a little to help make a big difference. Online submissions will be accepted until 5pm Friday 3 April 2009 at www.givealittle.co.nz/friendsinneed
Tags: charity, friends in need, givealittle
What a fantastic idea. Good to see kiwis helping kiwis.
Andrew at 8:06 pm, May 4th 2009